Natalie Lynch has been promoted to senior executive vice president and chief revenue officer at Jacksonville-based Austin Bank. She will continue to work from the Austin Bank Longview Oak Forest location. In her new position, Lynch will join the bank’s executive committee while assuming oversight of the marketing and treasury management departments and the AB Financial Services division, as well as the bank’s low- to moderate-income lending initiatives and programs.
Lynch began her career with Austin Bank in 1999 as a credit analyst in Jacksonville. Throughout the past 25 years, she has served in several capacities for the bank, working as a loan officer, location president and regional president, as well as playing an integral leadership role in the bank’s recent rebranding process.
Lynch currently serves on various nonprofit boards, locally and statewide, including Longview 20/20, the Hospice of East Texas Foundation board and The Texas Lyceum, for which she serves as a director. She recently served a mayoral appointment as chair of the board of the Longview Economic Development Corp. In 2020, Lynch was selected as an “Emerging Leader” by Texas Bankers Association (TBA) and served on the founding Future of Banking Task Force with TBA.
“Natalie’s ability to listen and understand the needs of the customer, as well as her strategic thinking and communication skills, have been instrumental in her success,” says Russ Gideon, president and CEO. “We are fortunate to have her leadership as we continue to implement our new strategies for the future of our bank.”
Lynch earned her BBA degree in finance from the University of Texas–Tyler. She is a graduate of the SW Graduate School of Banking at Southern Methodist University, the Texas Bankers Association’s Management Development Program, the American Bankers Association Commercial Lending School and Leadership Longview.
Established in 1900, Austin Bank operates 36 East Texas locations within 26 cities and 14 counties. Austin Bank is locally owned and operated by the Austin family, which is celebrating 114 years of service in the Texas banking industry.
