Houston-based Prosperity Bank recently announced the promotion of Brent Hoffman to Lubbock regional president. He previously served as banking center president. Hoffman has 34 years of banking experience in Lubbock, 14 of which have been with Prosperity Bank.

Hoffman earned his bachelor’s degree in finance from Texas Tech University. Active in his community, he has been involved with many organizations, including serving on the board of the Lubbock Area United Way, for which he also chairs the audit committee and is a member of the finance committee and planned giving and endowment committee. Additional service roles include the Caprock Business Finance Corp. board of directors, member of the South Plains Association of Governments and chairman of the stewardship committee at Lakeridge United Methodist Church. He previously served on the Covenant Hospital board of directors and was chairman of the finance committee.

Established in 1949, Prosperity Bank operates 297 banking centers in Texas and Oklahoma.